AI marketing
automation.
Daily ad audits, creative judged before it fatigues, follow-ups that never sleep — powered by Talous, our own AI growth OS.
(06) — AI Marketing AutomationThe premise
E-commerce doesn’t lose money in one big mistake. It leaks daily.
Fatigued creative left running. Budget sitting on dead ad sets. Enquiries going cold between “interested” and “answered”. None of it shows up until the monthly report — and by then it’s paid for.
We built Talous, our in-house AI growth OS, to close those leaks: it audits every ad account daily, judges creative before performance decays, and runs the follow-up layer around the clock.
Built for e-commerce brands and SMEs with proven demand that leaks in the day-to-day — ad accounts nobody audits daily, creative that fatigues unnoticed, follow-ups that arrive too late.
Our platform — built in-house
Talous
The AI growth OS behind our e-commerce engagements
Daily ad-account audits
Every campaign, ad set and creative scored against your targets — flagged every morning, not at the monthly review.
AI creative judgment
A trained brand judge reviews your creative and calls fatigue before ROAS decays — refresh briefs land automatically.
One live number
Spend and return across Meta, Google and TikTok in a single view — so decisions happen in hours, not quarters.
Included in our e-commerce growth engagements — or explore the platform at talous.dev.
What’s included
The scope of work.
Delivered in-house, sequenced by the Strategic Audit, reported against the one number that matters.
Talous — AI growth OS
Our in-house platform: daily ad-account audits, creative fatigue calls and one live number.
AI agents & workflow automation
Reports, briefs and busywork done by agents — reviewed by humans.
Lead scoring & follow-up
Every enquiry scored, routed and answered before it goes cold.
CRM integration & validation
Clean pipelines with validated data, so sales trusts what marketing sends.
Custom AI tooling
Purpose-built internal tools where off-the-shelf doesn’t fit your workflow.
Results
Numbers, not adjectives.
Anonymized clients, real metrics — verified from our company profile. All work →
RM8,842 ad spend → RM115,349 revenue across 143 campaigns
777 CRM-validated sign-ups at RM13.36 each — versus the usual RM30–50 CPL
~1,000 leads with CPL as low as RM6.49 — versus the typical RM20 range
How it runs
Proposal to scale.
The same disciplined sequence behind every engagement.
Discovery & strategy
We map your business, goals and audience — and sequence a plan where every step is tied to a number.
Setup & planning
Kickoff, positioning, tracking (Pixel, GA4, Business Manager) and the creative plan.
Production & prep
Content production, copywriting, audience segmentation and the testing setup.
Launch & optimization
Launch with A/B testing, track the metrics that matter, reallocate budget to what wins.
Scaling & refinement
Double down on winners — bi-weekly reviews, monthly plain-language reports.
Questions
Asked & answered
The questions we hear most about ai marketing automation — answered straight.
Talous is our in-house AI growth OS. It audits every ad account daily, judges creative fatigue before ROAS decays, and shows spend and return across Meta, Google and TikTok as one live number — so decisions happen in hours, not at the monthly review.
No. We run it for you — AI agents handle the reporting, briefs and busywork while humans review the output. You get the results without operating the tooling.
Yes — it's free, needs no signup, and runs entirely in your browser with nothing stored. It estimates what your ad spend should return, benchmarked on real Malaysian campaign results across clinics, e-commerce and events.
Is AI marketing automation your fastest path?
The 2-week Strategic Audit answers that with your numbers — not our opinion.